Pricing Strategies Masterclass

Pricing Strategies Masterclass

Pricing is one of the most important but least understood marketing decisions. Learn concepts, and how firms attempt to capture value, as well as profits, in the revenues they earn. After this course, you will be able to contribute to the process of formulating pricing strategies for the products and services of your company. 

What will I learn?

  • Basic economic and accounting principles
  • Market-based pricing methods including value-based pricing
  • How to assess customer value of a product or service proposition
  • The factors to take into account when assessing profitability of pricing decisions


Is it right for me?

The training is suitable for anyone with responsibility for setting pricing strategies within an organisation.


Lawrence Zammit

Commencing on: 26 March 2019    calendar 09:00-11:00    
calendar 50.00

For more info please contact:

Tel: +356 2205 4605
Fax: +356 2124 7512

No. of Attendees:

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