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Why MISCO?
Pioneering, independent organisation providing
a wide range of marketing and people management
services and consultancies.
Directed and managed by established professionals,
economists and business management graduates who
have skilfully blended hands-on experience with
academic qualifications.
Provides focused, practical, easily achievable
solutions to research, training, people selection,
strategic and operational management and information
problems.
Draws from over twenty years of proven and
successful professional and consultancy experience
with clients comprising mostly of global companies
in the areas of manufacturing, tourism, retailing
and distribution and financial services as well
as public companies and government organisations.
Forms part of international organisation
networks in the areas of marketing research and
management/marketing training.
What is MISCO?
MISCO is a professional organisation equipped
to provide marketing research, training and education,
management and marketing consultancy and people
selection services. Each division provides a range
of related services and the directors act in close
collaboration with each other, ensuring dynamism
and versatility within the organisation. Each
service provided by MISCO is in this way carried
out under the full attention of a director who
either delivers the service directly or closely
directs and monitors the service given.
To ensure the quality of the service the organisation
gives, MISCO has built a solid team of people
who have been carefully selected and extensively
trained to carry out the tasks they are assigned.
MISCO constantly keeps abreast with developments
in the fields of the services offered and staff
is continuously trained both in Malta and abroad.
MISCO can call on an extensive network of qualified
and experienced consultants in the fields of accountancy,
engineering, law, psychology, sociology and marketing
communications. A team of research interviewers,
headed by experienced supervisors, is on its register.
Extensive investment is also undertaken to upgrade
skills and methods both through training and association
arrangements with specialised international organisations
for the sharing of technology and information.
MISCO has a majority shareholding in MISCO International
Ltd., a joint venture set up with Synovate
plc, which is the research arm of AEGIS
Group plc a global communications specialist.
MISCO International Ltd. provides market research
services in the Maltese Islands. An ever-expanding
product range covering all areas of market research
has been launched for its local and overseas clients.
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